Privacy Policy
Sun Cabo Vacations Ltd.
Effective Date: January 1, 2025
1. Introduction
Sun Cabo Vacations Ltd. (“Sun Cabo”, “we”, “us”, or “our”) is committed to protecting the privacy and confidentiality of personal information entrusted to us.
This Privacy Policy describes how we collect, use, disclose, store, and safeguard personal information when you:
visit www.suncabo.com (the “Website”);
make inquiries or reservations;
engage our villa rental, concierge, or related services; or
otherwise interact with us.
By using our Website or services, you acknowledge that you have read and understood this Privacy Policy.
2. Information We Collect
We may collect the following categories of personal information:
A. Information You Provide Directly
Full name
Email address
Telephone number
Billing address and payment details
Reservation details (dates, property, group size)
Guest list information (names, ages, contact details)
Identification information (including passport or government-issued ID where required)
Travel preferences and concierge requests
Communications with our team
B. Automatically Collected Information
When you use our Website, we may automatically collect:
IP address
Device and browser information
Pages visited and time spent
Referral URLs
Cookies, pixels, and tracking identifiers
C. Information from Third Parties
We may receive information from:
Travel advisors and agencies
Booking platforms (e.g., VRBO or similar)
Payment processors
Marketing and analytics providers
3. How We Use Personal Information
We use personal information for the following purposes:
to process reservations and payments;
to coordinate villa stays and concierge services;
to communicate with you before, during, and after your stay;
to provide customer support;
to personalize your experience;
to operate, maintain, and improve our Website and services;
to prevent fraud and enhance security;
to comply with legal and regulatory obligations; and
to send marketing communications, where permitted by law or where you have consented.
4. Guest Information and Identification Requirements
To facilitate reservations, comply with property requirements, and ensure security, we may request and process information relating to all guests, including:
full names and ages;
contact details for the primary guest;
arrival and departure information;
passport or government-issued identification where required by law, property owners, gated communities, or security personnel.
We may share this information with:
property owners and property managers;
homeowners’ associations and gated community security;
transportation providers;
concierge vendors; and
other service providers necessary to fulfill your stay.
Failure to provide required guest information may result in delayed access, denied entry, or cancellation of your reservation in accordance with applicable booking terms.
5. Concierge Services and Special Requests
In connection with concierge services, we may collect and process information you choose to provide regarding:
dietary preferences;
event or celebration details;
travel itineraries;
staffing and service preferences;
wellness or lifestyle requests.
You should not provide sensitive personal information unless it is necessary for requested services. If you do, you consent to our use and limited disclosure of that information solely for the purpose of delivering those services.
6. Cookies, Analytics, and Advertising Technologies
We use cookies, pixels, and similar technologies to operate and improve our Website and marketing efforts.
These may include:
Meta (Facebook/Instagram) Pixel
Google Ads and remarketing technologies
Website analytics tools
Conversion tracking technologies
These technologies may collect information about your browsing behavior and interactions with our Website and may be used to:
measure advertising effectiveness;
deliver targeted advertising;
remarket our services to you across platforms; and
improve user experience.
Some of these activities may constitute “sharing” of personal information under certain laws (such as California law).
You may control cookies through your browser settings or through any consent mechanisms provided on our Website.
7. Marketing Communications
With your consent or as otherwise permitted by law, we may send you:
promotional offers;
new property announcements;
travel inspiration and updates;
concierge service offerings.
You may opt out at any time by using the unsubscribe link in emails or contacting us here https://www.suncabo.com/contact-us
Transactional communications relating to bookings will still be sent as necessary.
8. Disclosure of Personal Information
We do not sell personal information for monetary consideration.
We may disclose personal information to:
A. Service Providers
property owners and managers;
concierge vendors (chefs, drivers, yacht providers, etc.);
payment processors;
IT, hosting, and CRM providers;
marketing and analytics providers.
B. Business Partners
travel agents and agencies involved in your reservation.
C. Legal and Safety Purposes
We may disclose information where necessary to:
comply with applicable laws or regulations;
respond to legal requests or lawful authorities;
enforce our agreements;
protect our rights, guests, properties, or staff.
9. International Data Transfers
Due to the international nature of our business, your personal information may be transferred to and processed in:
Canada
United States
Mexico
other jurisdictions where our partners and service providers operate
By using our services, you acknowledge and consent to such transfers, subject to applicable legal safeguards where required.
10. Data Retention
We retain personal information only as long as necessary to:
fulfill reservations and services;
comply with legal, tax, and accounting obligations;
resolve disputes;
enforce agreements.
11. Data Security
We implement reasonable administrative, technical, and physical safeguards designed to protect personal information.
However, no method of transmission or storage is completely secure, and we cannot guarantee absolute security.
12. Your Privacy Rights
A. General Rights
Depending on your jurisdiction, you may have rights to:
access your personal information;
request correction;
request deletion;
withdraw consent (where applicable).
B. European Economic Area (EEA) and UK
If you are located in the EEA or UK, we process personal data on the basis of:
contractual necessity;
legal obligations;
legitimate interests; or
consent.
You may have the right to:
access, correct, or delete your data;
restrict or object to processing;
request data portability;
withdraw consent.
C. California Residents (CCPA/CPRA)
California residents may have the right to:
request disclosure of personal information collected;
request deletion;
request correction;
opt out of the “sale” or “sharing” of personal information;
limit use of sensitive personal information.
We do not sell personal information for monetary consideration. However, certain advertising and analytics activities may constitute “sharing” under California law.
To exercise your rights, contact us here https://www.suncabo.com/contact-us
We will not discriminate against you for exercising your rights.
13. Do Not Track and Privacy Signals
Our Website may not respond to “Do Not Track” signals due to the lack of a consistent industry standard.
Where required by law, we will honor valid privacy preference signals.
14. Third-Party Websites
Our Website may contain links to third-party websites.
We are not responsible for their privacy practices or content.
15. Children’s Privacy
Our services are not directed to individuals under the age of 18.
We do not knowingly collect personal information from children.
16. Confidentiality of Guest Information
We recognize that many of our clients value discretion.
We take reasonable measures to limit access to personal information to those who require it for legitimate business purposes. However, disclosure may occur where necessary to:
fulfill services;
comply with legal obligations; or
protect safety and property.
17. Updates to This Policy
We may update this Privacy Policy from time to time.
Changes will be posted on this page with an updated effective date.
18. Contact Information
For questions, requests, or privacy-related inquiries:
Sun Cabo Vacations Ltd.
Website: https://www.suncabo.com/contact-us
